Emerging Media Role – The Crowdsourced Job Posting is Live
We’ve gone through all of your ideas, added some of our own, and we’ve posted the job opening for the Senior Manager Emerging Media Marketing on our careers site.
For those of you who submitted ideas, your contributions will be largely found in the qualifications section specifically. After all, the qualification of 250+ twitter followers is what started us down this road in the first place. We haven’t taken your qualification ideas and copied them down to the letter. Instead we tried to take the essence of them where appropriate and incorporate the combined spirit of them into the posting.
At some point in the future, after we’ve made our hire, we’ll share our thoughts on why we chose what we did, what informed those decisions, as well as some other elements that we’ve included in our process (from your ideas) that we can’t give out at this stage.
What can’t be lost in this process is that the job description and posting, while a critical element in getting to our hire, is still only a part of the process. Interview questions, interview process, the interviewers, and our vetting process are equally important elements.
Thanks once again to all those who contributed ideas, thoughts and commentary to this conversation.
Go check out the posting, refer the social media super heroes you know to it, and maybe we’ll see you in an interview.
Side note: We also have an opening currently for a Senior Manager of Search Marketing. This person will run our Search Marketing practice. This person will also work closely with my team, and whoever we hire for the Emerging Media role. Feel free to share that with your Search Marketing super hero friends. (We won’t be crowd-sourcing that description.)
Good deal. Looking forward to seeing what you ended up with.
Love the new job description. Clear, concise and inspiring.
Twitter Comment
Remember how Best Buy crowdsources job requirements for the social media role? Details here [link to post] #recruiting20
– Posted using Chat Catcher
Twitter Comment
RT @jowyang: Remember how Best Buy crowdsources job requirements for the social media role? Details here [link to post] #recruiting20
– Posted using Chat Catcher
Well, you’ve achieved your goal; the job desciption definitely sounds user-generated. It’s much more comprehensive 101. The previous job description was a bit fragmented. You’ve focused on the primary tenets of a social media guru, though I do have to say that you can certainly analyze brand sentiment without the use of Radian6, Nielsen BuzzMetrics, Techrigy, etc. The analytics report will just be a little less sophisticated.
Nice work with the publicity on this, too!
Twitter Comment
Love this. RT @jowyang:Best Buy crowdsources job requirements for the social media role? Details here [link to post] #recruiting20
– Posted using Chat Catcher
Also Barry, what I really like about this approach is that you allowed social media enthusiasts to be the ones who generated the content, thus making it more personal and approachable, more transparent, and more participatory. Like I said on Twitter before, I bet you’ll get lots of applications
BTW, love IdeaX wiki!
Twitter Comment
Interesting stuff managers RT@jowyang Remember how Best Buy crowdsources job requirements for the social media role? [link to post]
– Posted using Chat Catcher
Twitter Comment
Remember how Best Buy crowdsourced job requirements for the social media role? [link to post] #recruiting20 (via @jowyang)
– Posted using Chat Catcher
Twitter Comment
RT @SocialNetNanny Best Buy knows what they’re doing, including not using ‘Expert’ in the job title
– Posted using Chat Catcher
Twitter Comment
RT @PRsarahevans Remember how Best Buy crowdsourced job requirements for the social media role? [link to post]
– Posted using Chat Catcher
Twitter Comment
Remember how Best Buy crowdsourced job requirements 4 social media role? [link to post] #recruiting20 (via @jowyangn @PRsarahevans)
– Posted using Chat Catcher
Twitter Comment
Best Buy knows what they’re doing, including not using ‘Expert’ in the job title
[link to post]
– Posted using Chat Catcher
Twitter Comment
RT @SocialNetNanny: Best Buy knows what they’re doing, including not using ‘Expert’ in the job title
– Posted using Chat Catcher
Twitter Comment
Barry Judge » Blog Archive » Emerging Media Role – The … [link to post]
– Posted using Chat Catcher
Twitter Comment
Best Buy crowdsources job requirements for their social media position – [link to post] #recruiting20 (via @jowyang)
– Posted using Chat Catcher
[...] and qualifications for the Senior Manager, Emerging Media Marketing position at Best Buy. Following Judge’s announcement, and the publication of the job posting, this crowdsourcing experiment seemed to work well. Will [...]
Stats Confirm It: Teens Don’t Tweet
http://mashable.com/2009/08/05/teens-dont-tweet/
RE: RICKY RUBIO
Barry, as a someone who studied advertising and marketing in college (almost became a copywriter), but became a psychologist (practicing now) instead, and is a huge NBA fan, let me give you my opinion on Ricky Rubio:
This guy is going to be a marketing beast. Thanks to Youtube and the Olympic Gold Medal Basketball game, he has become an underground legend. The flashiness and originality of his game make him a draw even for the casual fan. And his floppy haired good looks have made him become a Jonas Brothers type figure to teenage girls. For any company that targets young people, such as Best Buy, Ricky Rubio would be the perfect endorser. Not to mention, this guy has the chance to be a hall of fame, MVP type player. He’s a prodigy. Because of the universal following he has already established, I don’t see it mattering too much that he will be playing in a market such as Minneapolis, instead of say, New York. More important will be that he’s on a winning team, and playing late inTO playoffs. Minnesota is developing the kind of young, dynomite team that has a good chance, with Ricky, to get to that level.
So to sum up, in my opinion Ricky Rubio is like a big fat Walleye swimming just below the surface of the lake, ready to be caught. I would get my hook in the water fast, because as soon as this guy hits the NBA, everybody is going to be trying to catch him.
Feel free to email me if you have any questions.
James
Twitter Comment
Must have 250+ followers to get this job at Best Buy RT @steverubel Best Buy hiring emerging media mgr in creative way [link to post]
– Posted using Chat Catcher
Twitter Comment
Best Buy is going about hiring an emerging media manager in a creative way [link to post]
– Posted using Chat Catcher
[...] Best Buy’s CrowdSourced Job Posting is Live: I’ve said it before, but this is one reason Barry Judge is a CMO that just plain gets where marketing is headed. [...]
Hello Barry,
I don’t think the candidate you’re looking for exists.
Anyone who is TRULY skilled at this “social media” stuff wouldn’t have been able to deal with the BOREDOM of a BA and 5 years experience at an ad agency. lol
I could be wrong though. I look forward to the selection.
What’s up, is there anybody else here?
If there’s anyone else here, let me know.
Oh, and yes I’m a real person LOL.
See ya,
Hello all,
My computer has been running slowly the past few days. I’m not quite sure
what’s going on. If I’m browsing the web or messing around with some desktop
programs the computer lags badly and load time is slower than usual.
I have only followed the tips from http://www.computerrunningslow.org
Has anyone tried those tips?
Thanks in advance
[...] in de Sociale Media wereld en 3 jaar ervaring met het opbouwen van online communities. In zijn evaluatie van de online raadpleging schrijft Barry dat de oorspronkelijk functie-eis van 250 Twitter [...]
Twitter Comment
@newmediajim @star_search Thanks to @shel these links: Opening post: http://bit.ly/pgSf // Follow-up post [link to post]
– Posted using Chat Catcher
Barry – any chance we can still see the “final” job description? Your link no longer works because the job has been filled. I’m curious as to what the outcome was, but didn’t get a chance to look yet. Thanks!
Barry-
Interesting experiment using crowdsourcing for your new social media position. Maybe we can help you implement a crowdsourced buying feature of the day, similar to what we are doing with local services, restaurants and events at Groupon? Minneapolis will be launching in October so keep an eye out for us to help you get great deals on one thing to do each day.
Twitter Comment
@journchat: advice 4 jobs in PR/social media? Check out what BBY did when it crowdsourced a SMM position. [link to post]
– Posted using Chat Catcher
Twitter Comment
RT @wtongen: #journchat: advice 4 jobs in PR/social media? See what BBY did when it crowdsourced a SMM position. [link to post]
– Posted using Chat Catcher
Twitter Comment
RT @wtongen: @journchat: advice 4 jobs PR/socmed? BBY did when it crowdsourced a SMM position. [link to post] #Journchat
– Posted using Chat Catcher
Twitter Comment
#journchat: advice 4 jobs in PR/social media? Check out what BBY did when it crowdsourced a SMM position. [link to post]
– Posted using Chat Catcher
Just wanted to say hello all. This is my first post.
I expect to learn alot here.
I’m late to the party and like Karen followed the link to the job description and it wasn’t there since the job has been filled. It would be a nice courtesy if you linked to it from these comments. It’s a bit of a scavenger hunt and disappointing that the prize at the end was removed. Thanks!
Hey! Thanx for this beautiful place of the Inet!!
Hi! My name is Dean. I’m 29 years old. I came across this forum while doing some research and decided to join. I hope to share and gain insight with/from you all. I’m trying to be the best me I can be, so I’m trying to stay informed, open-minded, and optimistic.
Thanks, Dean
Barry,
Let’s cross promote between our two powerhouse brands! @TomDowdGNC – GNC has the customer profile that is a perfect fit for BB.
Let’s Tweet and talk – Tom, EVP at GNC
Live Well